Smarketing Blog

Trade Show Prospecting: Misadventures of an Inbound Coordinator

Removing the Training Wheels & Riding Solo at a Local Trade Show

Recently, I was challenged to attend a local trade show - by myself. Gulp. The opportunity was the 2016 Milwaukee NARI Spring Home Improvement Show, which I love. I regularly spend my weekends binge-watching Flip or Flop, To Catch a Contractor and/or Property Brothers. I fancy myself a little handy and always seem to be painting one of the rooms in my apartment. But I'm not a sales person; I'm a marketing coordinator. Hence, my nerves.

Topics: Inbound Marketing Nari Trade Show