2014 FIFA World Cup:
The dream for each player, country, and fan to become World Champions began June 12th and the journey ends today. As always the 2014 World Cup has been filled with shocking defeats and moments that will always be remembered. Records are broken and people were even bitten *Suarez*. Some major moments to recap going into this final game would be:
- The Defeat of Spain, the previous World Cup Champions.
- Clint Dempsey's goal in the 29th second, the 5th fastest scored goal in the World Cup.
- Messi’s goal against Bosnia, forcing 2 defenders to collide.
- Suarez's odd technique of plunging his teeth into Italian defender, Chiellini.
- Colombia's amazing goals, but even more entertaining celebrations after the goals.
- Germany annihilating Brazil with a 7-1 victory advancing them to the finals.
World Cup Breaking Media Records:
The World Cup brings players and countries together in many ways, players come from all around to construct a winning team. This year the USA had five German-American players and several other players with mixed heritage. This is a common trend throughout teams that have united players in a unique way.
This incredible game is a way to see people's pride, love and passion for their country. Throughout social media there have been global conversations connecting countries. Not only are these mediums connecting countries, but they are also connecting fans and celebrities with players. In fact, the record for the most talked about sporting event on Twitter was broken. The previous holder of this record was the Super Bowl played in February 2014.
Twitter is not the only social medium that has been reaping the benefits of the World Cup. As of June 30, prior to the quarterfinals, Facebook found 1 billion posts, comments and likes linked with the World Cup. During the Brasil vs. Germany game, Facebook broke a record with 200 million posts, shares, comments and likes associated with the game.
Truly Connecting the World:
According to Adobe's study, it was found that Americans represent only 8% of worldwide buzz leading up to the 2014 World Cup in Brazil. Not only isn't America leading the hype, we are finding the phrase “World Cup” alone generated 19 million social mentions since June 2013 with a range of 196 countries, crushing both the Super Bowl and Olympics media records.
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